Little Black Book: SuperBloom House Expands Beyond Advertising with Artist-Led ‘Flower Shop’
Overview
SuperBloom House launches Flower Shop, a new art-and-commerce initiative that gives members of its Creative Collective the freedom to create limited-edition capsule collections beyond the constraints of traditional briefs. Launching with designer Chuck Anderson of NoPattern Studio, Flower Shop extends SBH’s collaborative model into a platform for experimentation, cultural participation and creator-led work, with proceeds going directly to the artists.